Shopping online is convenient, fast, and often cheaper than going in-store—but only if you know how to do it right. With a little strategy, you can save a significant amount on everything from electronics to clothing to groceries. Here are ten tried-and-true tips to help you shop smarter and save more online.
Before hitting that checkout button, take a moment to search for a coupon code. Use sites like Honey, RetailMeNot, or CouponBirds, or simply Google “[store name] + promo code.” Browser extensions like Honey or Capital One Shopping will automatically scan and apply the best discounts available.
Never assume you're getting the best deal. Use tools like Google Shopping, ShopSavvy, or CamelCamelCamel (for Amazon) to compare prices across retailers and track historical price trends. This way, you’ll know if you’re buying at a good time—or if it’s better to wait.
Many retailers will send you a discount if you leave items in your cart without completing the purchase. This doesn’t work for every site, but it’s worth trying—especially if you're already logged into your account.
Retailers often offer an instant 10-20% off just for signing up for their newsletter. Create a separate email address just for shopping so you don’t clutter your main inbox with promotional messages—but still get access to deals.
Some sites allow you to use multiple discounts—such as a sale price, a promo code, and cashback from a third-party site. Always try stacking:
Promo codes
Loyalty rewards
Cashback offers (see tip 6)
Sign up for cashback programs like Rakuten, Cashrewards, or ShopBack to earn a percentage of your purchase back. These sites often run limited-time boosts for extra savings. Also check if your credit card offers cashback or points on certain categories.
Timing is everything. Big sales like Black Friday, Cyber Monday, Boxing Day, and end-of-season clearances are great opportunities to buy expensive items at deep discounts. You can also score deals during mid-year stocktakes or “flash sales.”
Many retailers offer loyalty programs that give you exclusive discounts, early access to sales, or rewards points. If you frequently shop with a brand, it’s worth signing up.
Sometimes, a “cheaper” product ends up more expensive after shipping is added. Always calculate the total cost, and look for free shipping thresholds. If it’s close, add a small item to qualify.
The cheapest option isn't always the best. Read product and seller reviews to avoid low-quality or counterfeit goods. Saving money only counts if you're getting a product that lasts.
A bit of research and a few smart habits can lead to serious savings over time. By using coupon codes, cashback apps, and timing your purchases, you can stretch your budget without sacrificing quality or convenience. Happy shopping!